Top 3 Reasons to Prioritize a Digital Strategy

For large organizations, data silos are a natural byproduct of business growth and evolution.

Enterprise Resource Planning (ERP), partner channels, and the corporate intranet, for example, command their own platforms and associated protocols. The result is often a frustrating process complexity.

In the future, all business strategies will be a digital strategy.

The disparate systems can provide adequate support, but only up to a point. Typically, businesses find that the lack of interoperability stands in the way of their ability to keep pace with faster, more streamlined, and groundbreaking competitors.

That’s why many large enterprises are considering digital enablement as a core tactic to boost operational efficiency and competitiveness. They know they need to focus on systems integration or risk falling behind on any number of fronts: operating costs, customer service, productivity, product development, and more.

A modern, digital enterprise is all about the free-flowing exchange of data leading to greater value creation throughout business operations.

With all of that in mind, let’s look at some examples of the benefits of digital transformation for business process systems.

3 Benefits of a Digital Strategy for Business

1. 1. Efficiency – When data and applications are siloed, it can slow performance due to cumbersome processes and duplication of efforts. It can lead to errors and missed opportunities, damaging the health of your business and brand. Contrast that to a system that uses Application Programming Interfaces (APIs) to allow disparate platforms to interact so that you can automate processes, streamline operations, and foster tighter collaboration.
   2. Business Development – When your separate databases are out of sync, business development slows and you fall behind competitors in bringing new products, features, and functionality to market. With a more digitally interconnected enterprise bringing together areas such as product lifecycle management and enterprise resource planning, you can develop solutions more quickly, bringing the latest digital innovations to your employees and your customers by leveraging the value of your data in real-time.
   3. Customer Experience – Today’s customer is used to real-time, 24/7 access to goods and services.  If they can click a few buttons online and have Amazon deliver their purchase to their door the next day, they expect that kind of ease and speed from all of their providers.  If your competitor is doing it better and faster, they will go there. So syncing valuable data and analytics to understand the needs and desires of each customer segment is vital. That allows you to move with speed and agility in the modern digital world and win market share by delivering solutions aligned with customer expectations.

Removing the Barriers to Transformation

We designed Adaptive Integration Fabric and Adaptive Process Automation, our digital transformation solutions, to knock down those tough-to-crack barriers to data and application integration, so businesses can rapidly and seamlessly connect core mission-critical data and transaction systems in a modern IT ecosystem.

Fabric creates APIs in a no-code, drag-and-drop environment so that even non-programmers can rapidly develop sophisticated interfaces to highly complex legacy platforms. What used to take months or even years of coding can be done code-free in days or weeks.

With Fabric, companies can capitalize on legacy investments by connecting them to a modern ecosystem that supports the needs of the business with the agility of a digital-first environment.